Long lines are one of those things we consider a “good problem to have”. Unfortunately, long lines can be a frustration for your guests and not a good way to start their fun day at the farm. Here are some tips to keep those lines moving.
1. Good Signage
Be sure you have easy-to-read signs at your check-in area. Not just at the cash register but in several places that can be easily seen from the lines so customers can be more prepared when it is their turn to pay.
2. Limited Options
Keep it Simple. Don’t have too many combo packages or options. Studies have shown that limiting options to 3 or less is the sweet spot in situati...
Last week we talked about how to be intentional about customer service and we focused on being relational. I was thinking about how that skill is sometimes easier for some than it is for others. Some people come by it naturally when others have to work at it. We recommend instructing your staff and maybe even role playing how to implement this quality. Let’s face it. Some of our guests make it very difficult to be relational. Confrontational maybe, but not relational! But our response to difficult situations will set us apart from the competition.
This week I want to focus on the second aspect of intentional customer service. While it is...