This article will focus on those things you can do during the long off-season to keep your guests engaged and looking forward to when your doors are open again.

It is easy as small business owners to get tunnel vision or a jaded perspective on what our guests want, what is working well, and where we need to improve.  It is also easy to get complacent in areas that are not our passions or areas of expertise and since they are working “well enough” they don’t get the attention they sometimes need.  A fresh perspective from our guests can help us to see any blind spots that need our attention.  

The best way to do this is through a survey.  Today we are going to talk about the different ways to conduct surveys and what questions we should ask.

What should the survey include?

Keep it short...

It's that time of year again where we look back on what we accomplished the previous year and set some goals or resolutions for the 365 days that lie ahead. As Agritourism owners, our goal should be to improve upon our product and services every year. In this post, we will talk about some tips on how to do that more effectively.